Ep 101 | How to write an effective case study to increase conversions with Brittany Herzberg

Please welcome Brittany to the show!

Brittany helps service pros increase sales without being on social 24/7—using the power of SEO, story, + social proof.

She’s breaking down… 

1. What the heck a case study is and how is it different from testimonials 
2. How do you choose which stories to feature as case studies?
3. When is a good time to ask for case studies? 
4. She also shared her framework for writing case studies
5. And gave us a sneak peek into the systems she has in place to always be collecting the information she needs to collect those case studies. 

And so much more!

More resources from Brittany:

Download her case study roadmap: brittanyherzberg.com/case-study-roadmap  

Follow her here: instagram.com/brittany_herzberg

Listen to her podcast here: brittanyherzberg.com/seo-podcast